Vlogging 101: Using Video to Gain Traffic

A man is vlogging by filming near the oceanside.

An important part of vlogging is coming up with compelling content for your audience.

As a marketer, your blog serves as a trusted and knowledgeable source of information for customers. This level of trust can result in more customers, more visibility, and more sales. It is only natural that you would try to find new and exciting ways to boost your blog. One way you can gain more traffic to your blog is by implanting video. Here how to get started vlogging.

Create a Series

Do you know what people love even more than watching videos online? They love to watch something familiar. Some of the most watched YouTubers host a web series that fans flock to. Try creating an exciting series of videos that hinge on a theme. For example, a cleaning blog might consider creating weekly “How to” videos that demonstrates new techniques for tidying up the home. Each week tackles a different cleaning problem.

Vlogging on YouTube

Like we have mentioned before in our “How to Market Videos on YouTube” article, there are more than 1 billion people using YouTube every month. While you should upload your video to your blog, creating a YouTube channel will greatly benefit your blog. Your video has the potential to be seen by a wide audience. Adding a link to your blog on your YouTube channel will help drive people to your site, where they can see your content.

Using the Power of Social Media

Social media is critical to vlogging. The best vlogs engage directly with their audience through some form of social media. Using Twitter, Facebook or Instagram might be the best way to speak with your audience. There are also plenty of creative ways to use social media to generate new content and ideas. Look through your comment and see what people are talking about. You can also ask your audience what videos they would like to see or respond directly to a question a lot of people may have about your niche.

Are you interested in see some of First Focus’ work? Here is an intense video we created for the BoxerDRILLZ Corporation.

Leave a Reply

Your email address will not be published. Required fields are marked *